Passengers on Emirates flyer will be getting extra entertainment thanks to the new product ice Live TV which where they will watch live TV on board the plane. ice TV Live will offer four channels of as-it-happens television, these are BBC World News English, BBC Arabic, Euronews and Sports 24.
Sports 24 will air English Premier League and Bundesliga as of now, more sports coverage will be announced in the near future. 2013 will feature coverage of the Australian Open, Wimbledon, US Open Tennis, ATP Tour Masters 1000 Series, ATP World Tour Finals, US Open Golf, and the British and Irish Lions Tour. In line with this week’s announcement of a five year agreement appointing Emirates as a Global Partner of Formula 1® starting with the imminent 2013 season, ice TV Live will also include coverage of Formula 1; ensuring sports fans on Emirates miss none of the action.