XSCAPE, the late Michael Jackson’s posthumous album released by his estate and Epic Records goes public on May 13th to millions of the late pop icon’s fans fans the world over. Among those lucky to get their hands (or phones) on the latest from the fallen King of Pop are owners of Sony’s most recent flagship devices, the Xperia Z1 and the Xperia Z2, according to a statement released by Sony.
Through Sony’s Xperia Lounge app, owners of the Z1 and Z2 will be among the first people able to get the new album when it is digitally available. Sony cites an “exceptional audio experience” exclusive to Xperia Z2 owners thanks to a collaboration between its sound engineers and the album producers, Epic Records.
We’ve seen such partnerships between music production houses, artistes and mobile device makers in the last year with LG partnering with the Vienna Boys Choir for tones in its flagship devices and Samsung partnering with rapper Jay Z for an exclusive release of his latest album, Magna Carta Holy Grail to its Samsung Galaxy devices through a special app (just like Sony is doing). Samsung’s Holy Grail app could not handle the pressure and the album availability was marked by non-responsiveness on the part of the application itself due to servers being overwhelmed and a horrible interface. Eventually, thanks to the app and Android’s open nature, the album was quickly stripped out and available through file sharing sites in a few hours rendering the whole exclusivity thing a sham. We do hope Sony does a good job.