• Latest
  • All
  • How To
Innovation Forum, President

Kenya Government To Begin Advertising On Digital Platforms

July 21, 2015
Infinix Hot 60i Pre-order

Infinix Hot 60i Now Available for Pre-Order in Kenya

July 4, 2025
Windows

Microsoft’s Windows Usage Slumps as Macs, Linux, and Mobile Take Over

July 4, 2025
Microsoft

Microsoft Slashes 9,100 Jobs in Biggest Layoffs Since 2023

July 4, 2025
NASA

NASA Brings Space Missions to Netflix at No Extra Cost

July 3, 2025
DHgate Tablet Cases deals
ios 26-facetime

iOS 26 May Pause Video if You Start Undressing on FaceTime

July 3, 2025
apple iphone foldable

Apple Begins Testing Its First Foldable iPhone

July 3, 2025
Mobile Data

Kenya Draws More Tourists as Mobile Data Roaming Soars

July 3, 2025
Axian Telecom Considers Full Acquisition of Jumia

Axian Telecom Is Plotting a Full Buyout of Jumia

July 3, 2025
Cable TV

Kenya’s Cable TV Market Rebounds with 31.5% Growth

July 3, 2025
Premier League and Microsoft Announce Strategic AI Partnership for Enhanced Fan Engagement

Football Meets AI as Microsoft Joins Forces with the EPL

July 3, 2025
SMS

Kenyans Ditch SMS in Favor of WhatsApp and Chat Apps

July 1, 2025
DeepSeek_vs_ChatGPT

Hackers Build Malware That Tries to Reprogram AI Security Tools

July 1, 2025
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
No Result
View All Result

Kenya Government To Begin Advertising On Digital Platforms

Eric Wainaina by Eric Wainaina
July 21, 2015
in News
Reading Time: 2 mins read
264
0
Innovation Forum, President

Innovation Forum, PresidentIn March of this year, the Kenya ICT Authority organized the inaugural Innovation forum at the KICC. The forum was organized seeking to chart the way forward for the ICT sector and was attended by industry insiders, the private sector and even the president. The forum fronted ambitious proposals on how to scale the ICT sector locally.  The local players promised to create 180,000 jobs, 55 Kenyan-Global companies, 50+commercial patents, 500 million dollars venture capital fund as well as upto $1 Billion in ICT exports.

In exchange, for achieving those milestones, the government would action interventions key among them the the enactment of legislation on local content and the Establishment of the  Enterprise Kenya Foundation to build IT Kenya and Grow IT Kenya. The government also promised to action a 40% buy local policy and collaboration between local and international firms in ICT projects. During the forum, the government also promised to begin heavily advertising on digital platforms through a presidential directive.

The government is now putting in place measures that will allow the ICT ministry to control all media buying,  while at the same time implementing the presidential directive on advertising on digital platforms. The Daily Nation reports that under a new set of regulations, a new body, Government Advertising Agency (GAA), will  authorize advertising while at the same time set the standards. All ministries, departments, agencies will in turn be required to submit their advertising plans 15 days before the start of each quarter to allow for planning and budgeting.

The government is also setting up an office for press conferences and to offer live streams to media users.  The government will also channel advertising to its eCitizen Portal as well as mygov.go.ke. This will off course present a big boon for bloggers as well as local websites with heavy traffic, where they  can finally monetize their online presence.  It also presents an acknowledgment by the government of the increased internet usage within the country.

source: Daily Nation

SendShare146Tweet92
Eric Wainaina

Eric Wainaina

Eric writes on business, govt policy and enterprise tech.

Related Posts

Infinix Hot 60i Pre-order

Infinix Hot 60i Now Available for Pre-Order in Kenya

July 4, 2025
Windows

Microsoft’s Windows Usage Slumps as Macs, Linux, and Mobile Take Over

July 4, 2025
Microsoft

Microsoft Slashes 9,100 Jobs in Biggest Layoffs Since 2023

July 4, 2025
NASA

NASA Brings Space Missions to Netflix at No Extra Cost

July 3, 2025
ios 26-facetime

iOS 26 May Pause Video if You Start Undressing on FaceTime

July 3, 2025
apple iphone foldable

Apple Begins Testing Its First Foldable iPhone

July 3, 2025

Latest

Infinix Hot 60i Pre-order

Infinix Hot 60i Now Available for Pre-Order in Kenya

July 4, 2025
Windows

Microsoft’s Windows Usage Slumps as Macs, Linux, and Mobile Take Over

July 4, 2025
Microsoft

Microsoft Slashes 9,100 Jobs in Biggest Layoffs Since 2023

July 4, 2025
NASA

NASA Brings Space Missions to Netflix at No Extra Cost

July 3, 2025
ios 26-facetime

iOS 26 May Pause Video if You Start Undressing on FaceTime

July 3, 2025
apple iphone foldable

Apple Begins Testing Its First Foldable iPhone

July 3, 2025

Best devices

budget smartwatches 2025

Best Budget Smartwatches To Buy in Kenya 2025

February 13, 2025

Best Infinix Smartphones To Buy in Kenya 2024

February 13, 2025

Best Laptops for Battery Life in 2024

August 21, 2024

Best “Battery Warrior” Smartphones To Buy in 2024

August 22, 2024

Infinix Hot 60i Now Available for Pre-Order in Kenya

July 4, 2025

Microsoft’s Windows Usage Slumps as Macs, Linux, and Mobile Take Over

July 4, 2025

Techweez is a fast growing influential source of technology news, reviews and analysis by leading tech geeks in the industry.

Follow Us

Editorials

Abductions and Arrests! Kenyan Government’s Fear and Hate of X Users Makes No Sense

Actors and Film Crews Are Worried About Veo 3 Taking Their Jobs

Samsung QLED TVs Now Officially Certified for Real Quantum Dot Technology

Trump’s Tariffs Will Be the End of Affordable Tech

5 Ways to Prep Your Tech for Resale

The Weaponization of PDFs: How Cybercriminals Are Exploiting a Trusted Format

More News

Kenya Draws More Tourists as Mobile Data Roaming Soars

Axian Telecom Is Plotting a Full Buyout of Jumia

Kenya’s Cable TV Market Rebounds with 31.5% Growth

Football Meets AI as Microsoft Joins Forces with the EPL

Kenyans Ditch SMS in Favor of WhatsApp and Chat Apps

Hackers Build Malware That Tries to Reprogram AI Security Tools

  • Terms Of Use
  • Techweez Brand
  • Privacy & Policy
  • Contact Us

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!

Hey there! Just a heads-up: we're big fans of cookies - both the digital and edible kind! 🍪 We use our cookies and some from third parties to ensure your browsing experience on our site is smooth sailing and secure.

 

But wait, there's more! We also use cookies to gather stats and insights on how you navigate our site. It's like getting a behind-the-scenes peek at your digital adventures!

 

Don't worry, you're in control. You can adjust your cookie settings anytime to suit your preferences. Feeling curious? Dive into our Privacy Policy for all the juicy details. Happy browsing! 🚀

Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
No Result
View All Result
  • News
  • Reviews
  • Features
  • Editorial
  • Automotive
  • Entertainment

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.