Instagram Unveils New Anti-Hate Tools That Limit Comments and DM Requests


Cyberbullying on Instagram is a huge plague that the giant photo and video sharing platform is trying to fix.

The Facebook-owned platform is bringing new anti-harassment features to reduce hate that include Limits and Hidden Words.

These new features will protect users on the platform especially public figures and creators from getting abusive comments and DMs.


When Limits feature is enabled, it will automatically hide comments and DM requests from non-followers and people who recently followed you.

There’s usually an increase in comments and DM requests during spikes of increased attention which includes unwanted comments and messages.

Limits will also let you hear from long-standing followers while limiting contact from people who are out to target your account.

Instagram is rolling out limits to everyone around the world and can be enabled on the privacy settings tab.

Instagram will also send prompts to users to turn on Limits when they detect a user may be experiencing a spike in comments and DMs.

We saw this after the recent Euro 2020 final, which resulted in a significant — and unacceptable — spike in racist abuse towards players.

Instagram head Adam Mosseri

Hidden Words

Hidden Word will let you filter offensive words, phrases, and emojis in DM requests. You’ll choose which words to be filtered. Messages with these words will be automatically placed in a hidden folder which you never have to open if you don’t want to.

Instagram adds that this feature will also filter DM requests that are likely to be spammy or low-quality.

This feature will roll out to everyone later this month. Instagram will nudge popular accounts to enable this feature at the front of their Stories tray and in their DM inbox.

Stronger Warning

Instagram already warns users when they try to post a potentially offensive warning. The platform will now show a stronger warning instead of waiting for them to repeat the offense for the second and third comment.

Instagram says that almost half of these warnings are being followed as people are discouraged from posting hurtful comments.

Instagram: Tips To Protect Your Privacy and Help You Stay Secure

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