The latest 32-inch Color E-Paper display by Samsung has arrived in Kenya, targeting businesses that want to slash their electricity bills while still maintaining digital signage.
The display consumes zero watts when showing static content, which means it essentially runs for free once content is loaded.
A built-in battery eliminates the need for constant power connections, allowing businesses to mount displays anywhere without hunting for electrical outlets.
With electricity costs remaining a concern for many enterprises, the zero-power operation could deliver meaningful savings for businesses running multiple displays.
Retail stores can use the displays for pricing and promotional content. Banks can update service information without printing new materials. Hospitals can manage patient information displays across different departments.
The slim profile also means the displays work mounted on walls, suspended from ceilings, or placed on tables.
The real advantage, though, is in content management. Business owners can update displays through a mobile app or manage multiple screens remotely through Samsung’s content system.
This eliminates the need to physically visit each location to change information, which is useful for businesses with multiple branches across Nairobi or other cities in the country.
Wi-Fi and Bluetooth connectivity, combined with USB-C ports and 8GB storage, means integration with existing business systems should be straightforward.
Samsung built the display using 55% recycled plastic and ships them in paper-based packaging. For businesses increasingly focused on environmental impact, this addresses sustainability concerns while cutting operational costs.
Samsung has dominated digital signage globally for 16 consecutive years, giving the company credibility in this space.
The Color E-Paper is their push into ultra-low-power displays, a category that could change how businesses think about digital signage costs.
