
The push for a clean web campaign was announced by the government during a cyber-security conference. This was followed by the banning of online account names deemed as unsound. The purge was also followed limiting political news sent via messaging apps besides ordering the deletion of thousands of posts on social networking sites. While policing the internet sounds like a difficult thing the representatives said could filter vulgar words and immediately delete posts including coarse language.
So why ban “Your Mum”? The mandarin version of the word is too coarse. Just last year, it was the most popular offensive word on Sina Weibo, the Chinese equivalent of Twitter. According to a survey conducted by China Internet Network Information Center, the term was used a quarter of a billion times. China has an estimated 649 million Internet users.

















