• Latest
  • All
  • How To
whatsapp

Facebook Has Apparently Shelved its Plans to Show Ads in WhatsApp

January 17, 2020
Apple Smart Glasses

Apple Is Making Its Own Chip for Smart Glasses Coming by 2027

May 9, 2025
Safaricom

Safaricom Breaks Barriers with $3B Milestone and Bold Ethiopia Play

May 9, 2025
Private Number calls

How to Handle Private Number Calls in Kenya

May 8, 2025
Kenya Power EV charging stations

Kenya Power Rolls Out 45 EV Charging Stations Across the Country

May 8, 2025
DHgate Tablet Cases deals
Bayobab

MTN’s Bayobab Connects Uganda and Kenya with New Fiber Route

May 8, 2025
Airtel Africa Starlink partnership

Starlink Is Expanding in Africa Through New Airtel Partnership

May 8, 2025
Android FreeType patch

Android May 2025 Security Update Fixes Critical FreeType Zero-Click Vulnerability

May 7, 2025
worldcoin kenya

Court Ruling Orders Worldcoin to Delete All Kenyan Biometric Records

May 7, 2025
smartphones-2024

Smartphone Market Recovers Slightly in Q1 2025 With Apple, Vivo Leading Gains

May 7, 2025
GTA 6 Trailer 2

GTA 6 Trailer 2: Rockstar Confirms Release Date and Dual Protagonists

May 7, 2025
YouTube Premium Duo

YouTube Now Lets Two People Share a Premium Plan

May 6, 2025
Infinix GT20 Pro

Infinix GT 20 Pro Review: You Don’t Need to Overspend on Gaming Power Anymore

May 6, 2025
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
No Result
View All Result

Facebook Has Apparently Shelved its Plans to Show Ads in WhatsApp

Kiruti Itimu by Kiruti Itimu
January 17, 2020
in News
Reading Time: 2 mins read
259
0
whatsapp

whatsapp free bundles

Facebook has made strides to monetize its assets in a bid to recoup its investments. WhatsApp by far was their biggest expenditure where they spent $19 billion on the messaging service in 2014.

Last year, we saw reports that WhatsApp will start showing Ads on Stories in 2020. It wasn’t ideal but we understood that Facebook is trying to monetize WhatsApp to recoup their money.

Well it seems that they have shelved that idea. According to the WSJ, sources told the publication that Facebook has backed away from efforts to sell ads in WhatsApp.

The decision to sell ads in WhatsApp led to WhatsApp founders eventually resigining from Facebook. It started with Brian Acton who quit in November 2017 and Jan Koum left shortly after in April 2018.

Wall Street Journal noted that although Facebook won’t introduce ads into the WhatsApp experience, they still plan to show some in the Status feature. WhatsApp apparently disbanded a team that was tasked to find the best way to integrate ads into the service.

In a 2018 interview with Forbes, Brian Acton expressed his displeasure of having ads on WhatsApp. “Targeted advertising is what makes me unhappy,” he told Forbes. Apparently Facebook had targeted a $10 billion revenue run rate within 5 years of monetization. Acton reportedly left $900 million in unvested shares while Kuom left $400 milllion in unvested stock options.

WhatsApp used to charge some users $0.99 a year to use WhatsApp which they dropped in 2016. Acton had previously stated that he had better ideas to monetize WhatsApp. He envisioned to send “informational useful content” to WhatsApp users but don’t allow them to track data beyond the phone number.

Well, it seems we have to wait and see how this saga continues at WhatsApp. Monetizing WhatsApp has been a pain for Facebook and its huge global reach and engagement is too tempting for them to ignore.

Tags: WhatsApp
SendShare147Tweet92
Kiruti Itimu

Kiruti Itimu

Culture Editor. Covers the intersection of Tech, Social Media and Web Culture. Tech enthusiast [email protected]

Related Posts

whatsapp_voice_message_preview_image_gadgets_360_1639499953932

WhatsApp Introduces Simplified Voice Note Recording Feature

May 6, 2025
whatsapp-iphone

WhatsApp Rolls Out Advanced Chat Privacy Feature

April 24, 2025
whatsapp chatbots

WhatsApp Testing New Feature for Translating Messages Offline

April 23, 2025
Meta CEO Mark Zuckerberg

Zuckerberg Defends Meta in Court Over Instagram and WhatsApp Deals

April 15, 2025
whatsapp 3

WhatsApp Introduces 12 New Features

April 11, 2025
whatsapp chatbots

WhatsApp Rolls Out Mute & Camera Controls for Incoming Calls

April 8, 2025

Latest

Apple Smart Glasses

Apple Is Making Its Own Chip for Smart Glasses Coming by 2027

May 9, 2025
Safaricom

Safaricom Breaks Barriers with $3B Milestone and Bold Ethiopia Play

May 9, 2025
Private Number calls

How to Handle Private Number Calls in Kenya

May 8, 2025
Kenya Power EV charging stations

Kenya Power Rolls Out 45 EV Charging Stations Across the Country

May 8, 2025
Bayobab

MTN’s Bayobab Connects Uganda and Kenya with New Fiber Route

May 8, 2025
Airtel Africa Starlink partnership

Starlink Is Expanding in Africa Through New Airtel Partnership

May 8, 2025

Best devices

budget smartwatches 2025

Best Budget Smartwatches To Buy in Kenya 2025

February 13, 2025

Best Infinix Smartphones To Buy in Kenya 2024

February 13, 2025

Best Laptops for Battery Life in 2024

August 21, 2024

Best “Battery Warrior” Smartphones To Buy in 2024

August 22, 2024

Apple Is Making Its Own Chip for Smart Glasses Coming by 2027

May 9, 2025

Safaricom Breaks Barriers with $3B Milestone and Bold Ethiopia Play

May 9, 2025

Techweez is a fast growing influential source of technology news, reviews and analysis by leading tech geeks in the industry.

Follow Us

Editorials

Trump’s Tariffs Will Be the End of Affordable Tech

5 Ways to Prep Your Tech for Resale

The Weaponization of PDFs: How Cybercriminals Are Exploiting a Trusted Format

Introducing A Brainbox Quiz: Techweez’s Monthly Trivia Night!

5 Most Reliable Virtual Dollar Card Providers in Nigeria

5 Leading Grant Management Software for Nonprofits

More News

Android May 2025 Security Update Fixes Critical FreeType Zero-Click Vulnerability

Court Ruling Orders Worldcoin to Delete All Kenyan Biometric Records

Smartphone Market Recovers Slightly in Q1 2025 With Apple, Vivo Leading Gains

GTA 6 Trailer 2: Rockstar Confirms Release Date and Dual Protagonists

YouTube Now Lets Two People Share a Premium Plan

Infinix GT 20 Pro Review: You Don’t Need to Overspend on Gaming Power Anymore

  • Terms Of Use
  • Techweez Brand
  • Privacy & Policy
  • Contact Us

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!

Hey there! Just a heads-up: we're big fans of cookies - both the digital and edible kind! 🍪 We use our cookies and some from third parties to ensure your browsing experience on our site is smooth sailing and secure.

 

But wait, there's more! We also use cookies to gather stats and insights on how you navigate our site. It's like getting a behind-the-scenes peek at your digital adventures!

 

Don't worry, you're in control. You can adjust your cookie settings anytime to suit your preferences. Feeling curious? Dive into our Privacy Policy for all the juicy details. Happy browsing! 🚀

Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
No Result
View All Result
  • News
  • Reviews
  • Features
  • Editorial
  • Automotive
  • Entertainment

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.