Oreo Has an Apocalyptic Vault for Its Cookies


In case you’ve been living under a rock – good for you especially during this cataclysmic year.

I say this as a lot of things are going on amid the ongoing COVID-19 pandemic. It’s even worse as the year ends.

Next month, an asteroid is slated to fly close by our planet. It was discovered in November 2018.

Aptly named 2018 VP1, the asteroid is roughly 3 meters in diameter and has a 0.41% chance (1 in 240) of impacting Earth on 2 November 2020 01:12 UT according to Wikipedia.

Even astronomer Neil deGrasse Tyson shared his thoughts on Twitter by posting the following tweet.

Oreo wants to get ahead and has reportedly built apocalyptic vaults like the Svalbard Global Seed Vault found in Norway.

It a seed bank that preserves a a wide variety of plant seeds that are duplicate samples, or “spare” copies, of seeds held in gene banks worldwide.

According to Wikipedia, the seed vault is an attempt to ensure against the loss of seeds in other genebanks during large-scale regional or global crises.

In an ad posted on YouTube, Oreo partnered up with ad shop The Community to build a supposedly “asteroid-proof” Global Oreo Vault.

Speaking to Muse, Oreo says that the oreo packs are wrapped in mylar that can withstand temperatures from -80 to 300 degrees Fahrenheit.

Oreo went further and stored the official recipe and several cases of powdered milk, so dunking should survive an unlikely apocalypse.

To be honest, I like the humor amid all that’s currently going on.

This isn’t their first creative ad.

Remember when they had Game of Thrones Oreos

The replies to the original tweet are even hilarious: