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Oreo Has an Apocalyptic Vault for Its Cookies

George Kamau by George Kamau
October 26, 2020
in Entertainment
Reading Time: 4 mins read
265
0

In case you’ve been living under a rock – good for you especially during this cataclysmic year.

I say this as a lot of things are going on amid the ongoing COVID-19 pandemic. It’s even worse as the year ends.

Next month, an asteroid is slated to fly close by our planet. It was discovered in November 2018.

Aptly named 2018 VP1, the asteroid is roughly 3 meters in diameter and has a 0.41% chance (1 in 240) of impacting Earth on 2 November 2020 01:12 UT according to Wikipedia.

Even astronomer Neil deGrasse Tyson shared his thoughts on Twitter by posting the following tweet.

Asteroid 2018VP1, a refrigerator-sized space-rock, is hurtling towards us at more than 40,000 km/hr.

It may buzz-cut Earth on Nov 2, the day before the Presidential Election.

It’s not big enough to cause harm. So if the World ends in 2020, it won’t be the fault of the Universe. pic.twitter.com/eiy9G9w4Ez

— Neil deGrasse Tyson (@neiltyson) October 18, 2020

Oreo wants to get ahead and has reportedly built apocalyptic vaults like the Svalbard Global Seed Vault found in Norway.

It a seed bank that preserves a a wide variety of plant seeds that are duplicate samples, or “spare” copies, of seeds held in gene banks worldwide.

According to Wikipedia, the seed vault is an attempt to ensure against the loss of seeds in other genebanks during large-scale regional or global crises.

In an ad posted on YouTube, Oreo partnered up with ad shop The Community to build a supposedly “asteroid-proof” Global Oreo Vault.

Speaking to Muse, Oreo says that the oreo packs are wrapped in mylar that can withstand temperatures from -80 to 300 degrees Fahrenheit.

Oreo went further and stored the official recipe and several cases of powdered milk, so dunking should survive an unlikely apocalypse.

To be honest, I like the humor amid all that’s currently going on.

This isn’t their first creative ad.

Remember when they had Game of Thrones Oreos

The replies to the original tweet are even hilarious:

How do you do, fellow cookies? pic.twitter.com/KJz7y6TUWC

— Xbox (@Xbox) October 23, 2020

We were going to hang at @LeapFrog's vault (of course they have a vault, they're smart), but…

… you'll have cookies. Room for another? We'll bring toys

— VTech Toys USA (@vtechtoys) October 23, 2020

THIS IS GENIUS OREO

— VELVEETA (@CheesyVelveeta) October 23, 2020

@oreo Sounds like you've got cookies covered, but we'll bring the Cookie Cake!

— Great American Cookies (@Gr8AmCookies) October 23, 2020

This could be us 🧡 pic.twitter.com/3iHnNkxyKV

— Wheat Thins (@WheatThins) October 23, 2020

OPEN IN CASE OF EMERGENCY
Cookie maker #OREO is ensuring double stuffed treats will live on… in case of an apocalyptic event.
There is a coded lock on the door.

Nothing surprises me anymore. https://t.co/La0HOjvtfO

— Kaitlyn Pratt (@Fox5Kaitlyn) October 26, 2020
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George Kamau

George Kamau

I brunch on consumer tech | [email protected]

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