• Latest
  • All
  • How To
Instagram Reels Remix

Instagram Finally Becomes TikTok, Will Start Showing Full Screen Recommended Videos in Your Feed

July 1, 2021
ConnectedAfrica2025(Day4)-meta-foondamate

Connected Africa 2025 Day 4: FoondaMate and Meta Team Up to Bring AI to Classrooms

May 29, 2025
google-veo-3

Actors and Film Crews Are Worried About Veo 3 Taking Their Jobs

May 29, 2025
iOS 26

Apple Plans Big Rename for iOS and macOS at WWDC 2025

May 29, 2025
University student fined for defamatory Facebook posts

University Student Fined KES 7.5 Million for Defamatory Facebook Posts

May 29, 2025
DHgate Tablet Cases deals
AI Africa policies database

New Platform Brings All African AI Policies Under One Database

May 28, 2025
POATE 2025

Kenya’s Tourism Sector Grows as Travel Gets Easier Across East Africa

May 28, 2025
sodium-ion battery

Researchers Develop Sodium-Ion Battery That Charges to 80% in 6 Minutes

May 27, 2025
TV Gambling Ads

Regulator Fines Stations Using Religious Shows to Push Gambling

May 27, 2025
Connected Africa Summit 2025

Connected Africa 2025 Day 2: Focus on Digital Inclusion & Cybersecurity

May 27, 2025
whatsapp chatbots

iPad Users May Finally Get a Native WhatsApp App

May 28, 2025
Connected Africa Summit

Connected Africa Summit Calls for Unified Tech Vision

May 28, 2025
Kenya Safaricom share sale

Kenya Plans Mega Sale of Safaricom Shares to Raise Over a Billion Dollars

May 26, 2025
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
No Result
View All Result

Instagram Finally Becomes TikTok, Will Start Showing Full Screen Recommended Videos in Your Feed

George Kamau by George Kamau
July 1, 2021
in News
Reading Time: 4 mins read
251
0
Instagram Reels Remix

What do you do as a tech company when even subtly cloning features from rival apps doesn’t keep users on your platform – steal the whole damn format.

TikTok has been Instagram‘s main rival and the Facebook-owned company has been trying to capture the TikTok audience and its remaining users with new features copied from TikTok.

Reels was a direct aim for TikTok short-form video but Instagram isn’t done yet. They are experimenting with algorithmic additions within the main feed. They recently announced that they’ll be mixing Suggested Posts with regular posts inside your feed with the addition of topics for users to pick to fine-tune what the algorithm shows on their main feed – something TikTok prompts you to do when you first sign up.

Instagram is taking it even further and will start showing full screen videos recommended by the alforithm and will feature on your main feed including videos from people you don’t follow – similar to TikTok’s For You Page.

“We’re also going to be experimenting with how do we embrace video more broadly — full screen, immersive, entertaining, mobile-first video. You’ll see us do a number of things, or experiment with a number of things in this space over the coming months,” said Facebook’s head on Instagram, Adam Mosseri confirming the shift of the platform from being just a photo-sharing app.

Changes are coming to video on Instagram 📺

At Instagram we’re always trying to build new features that help you get the most out of your experience. Right now we’re focused on four key areas: Creators, Video, Shopping and Messaging. pic.twitter.com/ezFp4hfDpf

— Adam Mosseri (@mosseri) June 30, 2021

This announcement was meant with a lot of criticism on Twitter:

Not everyone likes or wants video! Ugh the internet has such potential for all kinds of creativity and people just keep going back to what makes the fastest money. Fuck money. https://t.co/uGwdcqi3oJ

— ♪ Raraらららら ♪ (老人バンギャ🙃) NEXT: SGG @ 渋谷REX 4/29 (@RaraSensei) July 1, 2021
https://twitter.com/navalang/status/1410342817138946053

Wonder how long before we look at our old feed posts with the same level as cringe as when we used to write on our friends' Facebook walls or write facebook statuses in the 3rd person (already started for me tbh) https://t.co/bhq9X6P9iv

— Karissa Bell (@karissabe) June 30, 2021

Always love seeing senior execs at other mobile platforms use Twitter to disseminate meaningful news and information about their companies #OnlyOnTwitter $TWTR 👇🔥 https://t.co/g7v6JRvAHk

— Rich Greenfield, LightShed 🔦 (@RichLightShed) June 30, 2021

remember when mosseri talked about hiding likes on Instagram to improve well-being? after mostly abandoning that, he’ll now further clone tiktok. IOW, instead of defusing IG’s addiction-inducing patterns, they’ll instead keep duping a prime contender for most addictive app ever https://t.co/kfi0BCqAIG

— ben grosser (@bengrosser) June 30, 2021

Twitter just needs to improve its media tab, and we wouldn’t need Instagram anymore https://t.co/qYPhPkqiYz

— Saint Mari (@teslimalabi_) July 1, 2021

So Instagram is now Tiktok

Not an original idea coming from this company in years. Innovation is dead at Facebook https://t.co/GyfcwSMoDT

— Cody Permenter (@somecody) June 30, 2021
https://twitter.com/miarsato/status/1410358308737892356

I very much love how social media apps have no earthly clue what they're actually used for and go full stream ahead on making themselves completely unusable https://t.co/osNnwrgDnv

— Meghan Ball (@EldritchGirl) June 30, 2021
https://twitter.com/joshuaogundu/status/1410328882897510400

99% of my IG activity these days is in Stories, but this still bums me out.

Still photos are still Instagram’s soul, IMO. https://t.co/hYJQJ2H1md

— Michael J. Miraflor (@michaelmiraflor) July 1, 2021

Instagram hates photographers and has pivoted to video several times now yet somehow their video options are still a total mess? Nobody at Facebook/Instagram seems to know what they're doing even on a basic tech level, much less spiritually. https://t.co/zC8QOnAWtV

— Clayton Cubitt (@claytoncubitt) June 30, 2021
https://twitter.com/entysads/status/1410372709717004291

billion dollar idea: start a photo sharing app https://t.co/akC5KyV3lS

— modest proposal (@modestproposal1) June 30, 2021

we know, that's the problem. https://t.co/xQwIcDO8lw

— rae 🫠 (@RaeWitte) June 30, 2021

New Features Coming to Instagram

Tags: InstagramInstagram ReelsTikTok
SendShare147Tweet92
George Kamau

George Kamau

I brunch on consumer tech | [email protected]

Related Posts

ID Checks May Soon Be Required for Social Media in Kenya

ID Checks May Soon Be Required for Social Media in Kenya

May 21, 2025
tiktok-ai

TikTok Launches AI Tool to Animate Photos into Short Videos

May 17, 2025
Meta

Meta Criticized Over AI Chatbots’ Disturbing Interactions with Minors

April 28, 2025
Meta CEO Mark Zuckerberg

Zuckerberg Defends Meta in Court Over Instagram and WhatsApp Deals

April 15, 2025
Neptune App

No Followers? No Problem. Neptune Is Changing the Rules

April 15, 2025
Teen restrictions

Meta Expands Teen Accounts to Facebook and Messenger

April 9, 2025

Latest

ConnectedAfrica2025(Day4)-meta-foondamate

Connected Africa 2025 Day 4: FoondaMate and Meta Team Up to Bring AI to Classrooms

May 29, 2025
google-veo-3

Actors and Film Crews Are Worried About Veo 3 Taking Their Jobs

May 29, 2025
iOS 26

Apple Plans Big Rename for iOS and macOS at WWDC 2025

May 29, 2025
University student fined for defamatory Facebook posts

University Student Fined KES 7.5 Million for Defamatory Facebook Posts

May 29, 2025
AI Africa policies database

New Platform Brings All African AI Policies Under One Database

May 28, 2025
POATE 2025

Kenya’s Tourism Sector Grows as Travel Gets Easier Across East Africa

May 28, 2025

Best devices

budget smartwatches 2025

Best Budget Smartwatches To Buy in Kenya 2025

February 13, 2025

Best Infinix Smartphones To Buy in Kenya 2024

February 13, 2025

Best Laptops for Battery Life in 2024

August 21, 2024

Best “Battery Warrior” Smartphones To Buy in 2024

August 22, 2024

Connected Africa 2025 Day 4: FoondaMate and Meta Team Up to Bring AI to Classrooms

May 29, 2025

Actors and Film Crews Are Worried About Veo 3 Taking Their Jobs

May 29, 2025

Techweez is a fast growing influential source of technology news, reviews and analysis by leading tech geeks in the industry.

Follow Us

Editorials

Actors and Film Crews Are Worried About Veo 3 Taking Their Jobs

Samsung QLED TVs Now Officially Certified for Real Quantum Dot Technology

Trump’s Tariffs Will Be the End of Affordable Tech

5 Ways to Prep Your Tech for Resale

The Weaponization of PDFs: How Cybercriminals Are Exploiting a Trusted Format

Introducing A Brainbox Quiz: Techweez’s Monthly Trivia Night!

More News

Researchers Develop Sodium-Ion Battery That Charges to 80% in 6 Minutes

Regulator Fines Stations Using Religious Shows to Push Gambling

Connected Africa 2025 Day 2: Focus on Digital Inclusion & Cybersecurity

iPad Users May Finally Get a Native WhatsApp App

Connected Africa Summit Calls for Unified Tech Vision

Kenya Plans Mega Sale of Safaricom Shares to Raise Over a Billion Dollars

  • Terms Of Use
  • Techweez Brand
  • Privacy & Policy
  • Contact Us

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!

Hey there! Just a heads-up: we're big fans of cookies - both the digital and edible kind! 🍪 We use our cookies and some from third parties to ensure your browsing experience on our site is smooth sailing and secure.

 

But wait, there's more! We also use cookies to gather stats and insights on how you navigate our site. It's like getting a behind-the-scenes peek at your digital adventures!

 

Don't worry, you're in control. You can adjust your cookie settings anytime to suit your preferences. Feeling curious? Dive into our Privacy Policy for all the juicy details. Happy browsing! 🚀

Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
No Result
View All Result
  • News
  • Reviews
  • Features
  • Editorial
  • Automotive
  • Entertainment

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.