• Latest
  • All
  • How To
Digital TV

Foreign Direct Investment To Play Key Role Towards Smooth Digital TV Transition

May 3, 2022
Samsung QLED TVs

Samsung QLED TVs Now Officially Certified for Real Quantum Dot Technology

May 9, 2025
Apple Smart Glasses

Apple Is Making Its Own Chip for Smart Glasses Coming by 2027

May 9, 2025
Safaricom

Safaricom Breaks Barriers with $3B Milestone and Bold Ethiopia Play

May 9, 2025
Private Number calls

How to Handle Private Number Calls in Kenya

May 8, 2025
DHgate Tablet Cases deals
Kenya Power EV charging stations

Kenya Power Rolls Out 45 EV Charging Stations Across the Country

May 8, 2025
Bayobab

MTN’s Bayobab Connects Uganda and Kenya with New Fiber Route

May 8, 2025
Airtel Africa Starlink partnership

Starlink Is Expanding in Africa Through New Airtel Partnership

May 8, 2025
Android FreeType patch

Android May 2025 Security Update Fixes Critical FreeType Zero-Click Vulnerability

May 7, 2025
worldcoin kenya

Court Ruling Orders Worldcoin to Delete All Kenyan Biometric Records

May 7, 2025
smartphones-2024

Smartphone Market Recovers Slightly in Q1 2025 With Apple, Vivo Leading Gains

May 7, 2025
GTA 6 Trailer 2

GTA 6 Trailer 2: Rockstar Confirms Release Date and Dual Protagonists

May 7, 2025
YouTube Premium Duo

YouTube Now Lets Two People Share a Premium Plan

May 6, 2025
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
No Result
View All Result

Foreign Direct Investment To Play Key Role Towards Smooth Digital TV Transition

Bonny Gwendo by Bonny Gwendo
May 3, 2022
in Editorial
Reading Time: 3 mins read
256
0
Digital TV
Digital TV

The past week has been awash with media reports putting the spotlight on the raging digital migration debate after the Communication Authority withdrew the digital broadcast license for Citizen, NTV and KTN this coming after the said broadcast stations were found guilty of airing an advert that the Authority termed as misleading to the public and “in gross violation of the legal and regulatory framework governing the sector”.

The three media houses have come out fighting the decision which they see as handing broadcast control to experienced multinationals. Truth be said, a lot has been invested towards making the analogue to digital broadcasting a success both by the Government and private sector players and it is therefore critical to appreciate the milestones achieved this far through their combined efforts.

Every Government that comes into power seeks to provide an enabling operating environment for both local and multinational companies to flourish in their operations, this not only assists the Government to grow the economy but also provides opportunities for the citizenry to explore their talents and improve their livelihoods.

Local and Multinational companies should co-exist while competing favorably as opposed to being seen as bitter rivals who are eating into each other’s space. Recent insinuations that the multinationals operating in the digital broadcasting sector have undue advantage is meant rally Kenyans against the said multinationals while diluting their contribution in the country.

This choice in television viewing will grow tremendously once the country transitions to the digital television platform. Investors in the broadcast sector will no longer be required to set up capital intensive infrastructure across the country to reach the masses as the licensed broadcast signal distributors (Pan Africa Networks Group and Signet) have already put the requisite platforms in place.

What this means to the mwananchi is that very soon, there will be exponential growth in the number of television stations in Kenya some which will broadcast in various local dialects and genres as investors will only need to develop content and are dully hosted by either of the two licensed broadcast signal distributors while equally enjoying national reach similar to existing broadcast stations.

It is this freedom of choice that is already being extended by the multinational broadcasters who have built a network to carry a multitude of channels that gives Kenyans a rich choice in television viewing at very affordable costs of acquiring the set top boxes.

This has also seen the introduction of both the Pay Television and Free to Air decoders ensuring the consumer can choose either to acquire a Pay or a free to view option depending on their television viewing preference. Kenyans who prefer to enjoy international content are free to acquire the Pay TV set top box whereas those who intend to continue enjoying free local channels in digital quality can acquire the free to air one.

A lot of effort has gone into educating the public as to the difference between the two set top boxes to ensure the consumer is able to make an informed choice and acquire one that will meet their individual preference with the trends so far indicating the majority of Kenyans can differentiate between the two.

The multinationals in the broadcast sector have over the years equally encouraged technology transfer as more Kenyans learn from their Global experience and acquire world class expertise that is employed locally. This has seen engineers, system controllers and producers grow their know how and further build on the Kenyan expertise in the sector.

Employment creation is equally a significant contribution by the said broadcasters where thousands of Kenyans continue to build their careers as the companies grow their operations in the country. Their investment has equally established successful entrepreneurs thereby extending the gains beyond direct employment to supporting thriving businesses across the country.

It is undeniable that as a country, the broadcast sector has come a long way, it is therefore important to safeguard individual gains achieved so far while collectively attending to challenges faced in an effort to get the best from the opportunities within the sector.

Tags: Digital MigrationKenya
SendShare146Tweet92
Bonny Gwendo

Bonny Gwendo

Related Posts

Kenya Trainees at-the-Baykar-Flight-Training-Center

Kenya Ups Surveillance Capabilities with New Bayraktar TB2 Drones

January 2, 2025
Image showing suspension of Telegram services in Kenya. Lady holding phone with Telegram app.

Kenya (CA) has ordered the suspension of Telegram services

January 25, 2025
CA-OCSAM

CA Marks October 2024 As Cybersecurity Awareness Month in Kenya

January 25, 2025
CEO ICT Authority

Presidential Digital Talent Internship Programme Opens for Applications

September 12, 2023
Airtel, Britam and Inclusivity partnership

Airtel Money, Britam and Inclusivity Solutions Launch Insurance Products

August 10, 2023
Michael Joseph Safaricom Founding CEO

Michael Joseph Resigns As Safaricom Board Director

August 8, 2023

Latest

Samsung QLED TVs

Samsung QLED TVs Now Officially Certified for Real Quantum Dot Technology

May 9, 2025
Apple Smart Glasses

Apple Is Making Its Own Chip for Smart Glasses Coming by 2027

May 9, 2025
Safaricom

Safaricom Breaks Barriers with $3B Milestone and Bold Ethiopia Play

May 9, 2025
Private Number calls

How to Handle Private Number Calls in Kenya

May 8, 2025
Kenya Power EV charging stations

Kenya Power Rolls Out 45 EV Charging Stations Across the Country

May 8, 2025
Bayobab

MTN’s Bayobab Connects Uganda and Kenya with New Fiber Route

May 8, 2025

Best devices

budget smartwatches 2025

Best Budget Smartwatches To Buy in Kenya 2025

February 13, 2025

Best Infinix Smartphones To Buy in Kenya 2024

February 13, 2025

Best Laptops for Battery Life in 2024

August 21, 2024

Best “Battery Warrior” Smartphones To Buy in 2024

August 22, 2024

Samsung QLED TVs Now Officially Certified for Real Quantum Dot Technology

May 9, 2025

Apple Is Making Its Own Chip for Smart Glasses Coming by 2027

May 9, 2025

Techweez is a fast growing influential source of technology news, reviews and analysis by leading tech geeks in the industry.

Follow Us

Editorials

Samsung QLED TVs Now Officially Certified for Real Quantum Dot Technology

Trump’s Tariffs Will Be the End of Affordable Tech

5 Ways to Prep Your Tech for Resale

The Weaponization of PDFs: How Cybercriminals Are Exploiting a Trusted Format

Introducing A Brainbox Quiz: Techweez’s Monthly Trivia Night!

5 Most Reliable Virtual Dollar Card Providers in Nigeria

More News

Starlink Is Expanding in Africa Through New Airtel Partnership

Android May 2025 Security Update Fixes Critical FreeType Zero-Click Vulnerability

Court Ruling Orders Worldcoin to Delete All Kenyan Biometric Records

Smartphone Market Recovers Slightly in Q1 2025 With Apple, Vivo Leading Gains

GTA 6 Trailer 2: Rockstar Confirms Release Date and Dual Protagonists

YouTube Now Lets Two People Share a Premium Plan

  • Terms Of Use
  • Techweez Brand
  • Privacy & Policy
  • Contact Us

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!

Hey there! Just a heads-up: we're big fans of cookies - both the digital and edible kind! 🍪 We use our cookies and some from third parties to ensure your browsing experience on our site is smooth sailing and secure.

 

But wait, there's more! We also use cookies to gather stats and insights on how you navigate our site. It's like getting a behind-the-scenes peek at your digital adventures!

 

Don't worry, you're in control. You can adjust your cookie settings anytime to suit your preferences. Feeling curious? Dive into our Privacy Policy for all the juicy details. Happy browsing! 🚀

Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
No Result
View All Result
  • News
  • Reviews
  • Features
  • Editorial
  • Automotive
  • Entertainment

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.