The king of Internet search Engines Google has launched its Social platform Google+ on 28 June 2011. Quoted from a blog Google’s senior vice president for engineering Vic Gundotra on Tuesday said “Online sharing is awkward. Even broken. And we aim to fix it,”
Google+, located at plus.google.com, is currently being tested by a small number of people or is available by invitation only.
But Google said in a message on the site that it “won’t be long before the Google+ project is ready for everyone.”
Google unveiled several new tools integrated into Google+, including “Hangouts,” which allows for video chatting among friends, “Mobile” for location-sharing and “Huddle” for group text messaging.
Photos and video can be uploaded and shared among Circles using a feature known as “Instant Upload,” while an online sharing engine called “Sparks” delivers content from the Web into a user’s feed.
Google dominates Internet search but the Mountain View, California, company has failed to make inroads on the social networking front, where Facebook has accumulated nearly 700 million users and Twitter around 200 million.
Former Google chief executive Eric Schmidt, speaking at the AllThingsD technology conference last month, took responsibility for the company missing the wave when it came to making services social, saying “I screwed up.”
Google’s last major foray into social networking — Google Buzz, launched in February 2010 — spawned a slew of privacy complaints and led to a slap on the wrist from the US Federal Trade Commission.
Let wait and see what Google+ has in store for us.