During the launch of FormNi50 promotion that awards Telkom Kenya subscribers with a Toyota Belta every day for a 10-week campaign, the telco’s Marketing Head Mr. Levi Nyakundi mentioned that plans were underway to upgrade its existing network infrastructure.
The announcement was preceded by the conclusion of the first phase of KES a 5 billion investment that oversaw network modernization.
In the same line of development, Telkom will continue to upgrade its infrastructure and an imminent mobile money network. These developments will be funded by a KES 4.1 billion loan from the European Investment Bank (EIB).
According to the Nation, the loan will be part of a larger, KES 9.34 billion network expansion project that aims to bolster the telco’s product offerings to appeal to a demographic that values data and mobile money services.
At the same time, it has been postulated that the upgrade has attracted additional funders, who, according to EIB policies, will remain unnamed. However, the telco did not divulge further details about the project but highlighted the possibility of gaining the support of other financiers.
At the moment, the carrier is on a journey to hit 4 million active subscribers, a number that will put it in a better position to compete favourably with Airtel Kenya and Safaricom. This showcases a notable jump after the corporation turned its business around in 2017 after transitioning from Orange to Telkom.
While its voice services statistics are markedly lower than what it recorded two quarters ago, the Telkom’s data products continue to be well received owing to their diversity and pocket-friendly price. It is an approach that is working and competitors seem to take the same route for their respective customers.