• Latest
  • All
  • How To
instagram earns a ton of money for facebook

Instagram Raked in More Revenue than YouTube in 2019

February 5, 2020
Samsung

This Samsung Security Update Could Change How You Use Your Phone

July 9, 2025
tecno ultimate g fold concept

TECNO Enters Tri-fold Race with New Ultimate G Fold Concept Phone

July 9, 2025
Microsoft Edge browser

Microsoft Makes Edge 40% Faster in a Bid to Lure Chrome Users

July 8, 2025
Weak Checks Make Kenyan Digital Lenders Easy Targets for Criminals

Weak Checks Make Kenyan Digital Lenders Easy Targets for Criminals

July 8, 2025
DHgate Tablet Cases deals
Open TV

Open TV Brings Fast and Ad-Free IPTV to Android

July 7, 2025
Microsoft

Laid-Off Microsoft Workers Told to Ask ChatGPT for Career Support

July 7, 2025
nairobi barricades

Live Barricades App Offers Relief to Stranded Nairobi Commuters on Saba Saba

July 7, 2025
Voter Verification Portal Offline Indefinitely for System Maintenance

IEBC Portal Shutdown for Undisclosed Maintenance Period

July 7, 2025
Infinix Note 50 Pro x Java House Collab

Infinix Teams Up with Java House to Launch Note 50 Pro Series

July 4, 2025
Instagram threads

Meta Adds Direct Messages to Instagram Threads

July 7, 2025
Infinix Hot 60i Pre-order

Infinix Hot 60i Now Available for Pre-Order in Kenya

July 4, 2025
Windows

Windows Loses Ground as Users Switch to Mac, Linux, and Mobile

July 7, 2025
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
No Result
View All Result

Instagram Raked in More Revenue than YouTube in 2019

Kiruti Itimu by Kiruti Itimu
February 5, 2020
in News
Reading Time: 2 mins read
264
0
instagram earns a ton of money for facebook

Tech companies like Google and Facebook make a bulk of their revenue from ads. They have been so good at turning their various assets into cash cows. We have always known how much revenue they earn from their quarterly statements. However it is rare to see them releasing granular statements of how their assets are performing.

We know Instagram is an important cash cow for Facebook but we haven’t known how much revenue it rakes for the company.

Well Bloomberg reports that Instagram brought an insane $20 billion in advertising revenue in 2019 for Facebook. Facebook raked in $70.7 billion last year which means Instagram was responsible for 28% of the revenue.

The insane thing is that Instagram managed to generate more money from ads than YouTube. Google revealed that YouTube generated $15 billion from ads alone. It is more impressive if you consider the fact that YouTube has 2 billion monthly active users and Instagram is over half that.

That is pretty substantial for a social network they bought for a “mere” $1 billion in 2012. Facebook has managed to turn an app that people loved for its filters into a proper cash cow thanks to ads on the feed and on Stories. Over the past few years, they have also added an ad framework, insights and more tools to enable people spend more money on the app.

Instagram has consistently shown that it is one of Facebook’s most vital assets and it will continue being that way till we reach a point where everyone is connected to the web. A unit that could rival Instagram’s revenue is WhatsApp but they are still yet to monetize that platform fully.

Tags: FacebookInstagramYouTube
SendShare146Tweet92
Kiruti Itimu

Kiruti Itimu

Culture Editor. Covers the intersection of Tech, Social Media and Web Culture. Tech enthusiast [email protected]

Related Posts

Instagram threads

Meta Adds Direct Messages to Instagram Threads

July 7, 2025
Facebook

New Facebook AI Tool Can Access Private Images on Your Phone

June 30, 2025
Counterfeit Products Infiltrate Kenya's Online Market

Counterfeit Goods Flood Kenyan Online Shops Like Jumia and Facebook

June 29, 2025
Togo Cracks Down on Social Media as Protests Demand Leader's Resignation

Togo Shuts Down Social Media Access

June 29, 2025
YouTube

YouTube Creators Need to Be 16 or Older to Live Stream Alone

June 27, 2025
youtube google ai

Google Finally Admits To Using YouTube Videos To Train Its AI Models

June 23, 2025

Latest

Samsung

This Samsung Security Update Could Change How You Use Your Phone

July 9, 2025
tecno ultimate g fold concept

TECNO Enters Tri-fold Race with New Ultimate G Fold Concept Phone

July 9, 2025
Microsoft Edge browser

Microsoft Makes Edge 40% Faster in a Bid to Lure Chrome Users

July 8, 2025
Weak Checks Make Kenyan Digital Lenders Easy Targets for Criminals

Weak Checks Make Kenyan Digital Lenders Easy Targets for Criminals

July 8, 2025
Open TV

Open TV Brings Fast and Ad-Free IPTV to Android

July 7, 2025
Microsoft

Laid-Off Microsoft Workers Told to Ask ChatGPT for Career Support

July 7, 2025

Best devices

budget smartwatches 2025

Best Budget Smartwatches To Buy in Kenya 2025

February 13, 2025

Best Infinix Smartphones To Buy in Kenya 2024

February 13, 2025

Best Laptops for Battery Life in 2024

August 21, 2024

Best “Battery Warrior” Smartphones To Buy in 2024

August 22, 2024

This Samsung Security Update Could Change How You Use Your Phone

July 9, 2025

TECNO Enters Tri-fold Race with New Ultimate G Fold Concept Phone

July 9, 2025

Techweez is a fast growing influential source of technology news, reviews and analysis by leading tech geeks in the industry.

Follow Us

Editorials

Abductions and Arrests! Kenyan Government’s Fear and Hate of X Users Makes No Sense

Actors and Film Crews Are Worried About Veo 3 Taking Their Jobs

Samsung QLED TVs Now Officially Certified for Real Quantum Dot Technology

Trump’s Tariffs Will Be the End of Affordable Tech

5 Ways to Prep Your Tech for Resale

The Weaponization of PDFs: How Cybercriminals Are Exploiting a Trusted Format

More News

Live Barricades App Offers Relief to Stranded Nairobi Commuters on Saba Saba

IEBC Portal Shutdown for Undisclosed Maintenance Period

Infinix Teams Up with Java House to Launch Note 50 Pro Series

Meta Adds Direct Messages to Instagram Threads

Infinix Hot 60i Now Available for Pre-Order in Kenya

Windows Loses Ground as Users Switch to Mac, Linux, and Mobile

  • Terms Of Use
  • Techweez Brand
  • Privacy & Policy
  • Contact Us

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!

Hey there! Just a heads-up: we're big fans of cookies - both the digital and edible kind! 🍪 We use our cookies and some from third parties to ensure your browsing experience on our site is smooth sailing and secure.

 

But wait, there's more! We also use cookies to gather stats and insights on how you navigate our site. It's like getting a behind-the-scenes peek at your digital adventures!

 

Don't worry, you're in control. You can adjust your cookie settings anytime to suit your preferences. Feeling curious? Dive into our Privacy Policy for all the juicy details. Happy browsing! 🚀

Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
No Result
View All Result
  • News
  • Reviews
  • Features
  • Editorial
  • Automotive
  • Entertainment

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.