• Latest
  • All
  • How To
Apple Event

Apple Becomes First Trillion Dollar Brand in New Global Ranking

May 20, 2025
Top 5 Platforms to Sell Bitcoin for Cash Without Stress

Top 5 Platforms to Sell Bitcoin for Cash Without Stress

June 29, 2025
Subscription Nuisance: Gmail's New Tool Arrives in Kenya

Declutter! Gmail Feature to Manage Influx of Subscriptions Arrives in Kenya

June 28, 2025
Togo Cracks Down on Social Media as Protests Demand Leader's Resignation

Togo Shuts Down Social Media Access

June 29, 2025
Windows Blue Screen of Death

Microsoft Is Retiring the Iconic Blue Screen of Death After Nearly 40 Years

June 27, 2025
DHgate Tablet Cases deals
xiaomi_ai_glasses

Xiaomi Enters Smart Glasses Market with Its First AI-Powered Pair

June 27, 2025
Google Ask Photos

Google Relaunches Ask Photos with Faster, Smarter AI Search

June 27, 2025
Hashtags on X

Musk Drops Hashtags From Paid Posts on X

June 27, 2025
YouTube

YouTube Creators Need to Be 16 or Older to Live Stream Alone

June 27, 2025
How to Install a VPN and the Best Options in Kenya

How to Install a VPN and the Best Options in Kenya

June 27, 2025
Internet router with fiber connection

Competition Authority Cracks Down on Kenyan Landlords Blocking Internet Providers

June 27, 2025
Iran cyberattacks

Cyber Attacks Soar After US Airstrikes on Iran Sites

June 27, 2025
Communications Authority ranked by ITU as best in Africa ICT regulations

Media Blackout: Communications Authority Orders Halt to Live Protest Coverage

June 25, 2025
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
  • News
  • Entertainment
  • Reviews
  • Features
  • Editorial
No Result
View All Result
Techweez | Tech News, Reviews, Deals, Tips and How To
No Result
View All Result

Apple Becomes First Trillion Dollar Brand in New Global Ranking

Dennis Waweru by Dennis Waweru
May 20, 2025
in News
Reading Time: 2 mins read
270
0
Apple Event

Apple has been named the world’s most valuable brand in Kantar’s 2025 BrandZ report, with a brand valuation of $1.29 trillion. This marks a 28% increase from the previous year and makes Apple the first brand to cross the $1 trillion threshold in the ranking.

While the report highlights Apple’s consistency and market presence, some argue the brand’s value is also propped up by a strong legacy and tightly controlled ecosystem rather than major innovation in recent product cycles.

Trailing Apple are Google and Microsoft, with brand values of $944.1 billion and $884.8 billion respectively.

Amazon remains in the top five, while Nvidia has made a striking entrance into this group following a surge in relevance due to its key role in AI and graphics processing.

Nvidia’s brand value more than doubled year-on-year, pointing to how investor and consumer attention around AI is reshaping brand equity across the tech landscape.

The report also spotlights rising and returning brands. OpenAI’s ChatGPT made its debut at number 60, a reflection of the increasing visibility and use of generative AI tools in both business and consumer markets.

Other fast risers include Huawei, Xiaomi, and Instagram, each of which posted over 100% growth in brand value. Telecom brand Airtel was identified as the fastest-growing in its category, suggesting shifting dynamics in emerging markets.

Kantar’s BrandZ report evaluates brand value by blending financial performance with consumer perception.

While the inclusion of consumer sentiment helps give a more complete picture, critics have noted that brand rankings can often favour companies with high visibility and marketing spend, potentially overlooking brands that are innovating without as much fanfare.

Apple’s top position may be seen as a result of sustained customer loyalty, global distribution, and a polished product ecosystem, but it also raises questions about how brand strength is measured in a rapidly evolving tech environment.

With competition intensifying, particularly in AI and hardware innovation, some believe Apple will need to demonstrate more than brand power to maintain its lead in future rankings.

Tags: AppleFacebookGoogleHuaweiMicrosoftSamsungXiaomi
SendShare152Tweet95
Dennis Waweru

Dennis Waweru

I don't like coffee or writing my bio

Related Posts

Subscription Nuisance: Gmail's New Tool Arrives in Kenya

Declutter! Gmail Feature to Manage Influx of Subscriptions Arrives in Kenya

June 28, 2025
Togo Cracks Down on Social Media as Protests Demand Leader's Resignation

Togo Shuts Down Social Media Access

June 29, 2025
Windows Blue Screen of Death

Microsoft Is Retiring the Iconic Blue Screen of Death After Nearly 40 Years

June 27, 2025
xiaomi_ai_glasses

Xiaomi Enters Smart Glasses Market with Its First AI-Powered Pair

June 27, 2025
Google Ask Photos

Google Relaunches Ask Photos with Faster, Smarter AI Search

June 27, 2025
xiaomi

Xiaomi June 26 Mega Launch: From EVs to Foldables

June 24, 2025

Latest

Top 5 Platforms to Sell Bitcoin for Cash Without Stress

Top 5 Platforms to Sell Bitcoin for Cash Without Stress

June 29, 2025
Subscription Nuisance: Gmail's New Tool Arrives in Kenya

Declutter! Gmail Feature to Manage Influx of Subscriptions Arrives in Kenya

June 28, 2025
Togo Cracks Down on Social Media as Protests Demand Leader's Resignation

Togo Shuts Down Social Media Access

June 29, 2025
Windows Blue Screen of Death

Microsoft Is Retiring the Iconic Blue Screen of Death After Nearly 40 Years

June 27, 2025
xiaomi_ai_glasses

Xiaomi Enters Smart Glasses Market with Its First AI-Powered Pair

June 27, 2025
Google Ask Photos

Google Relaunches Ask Photos with Faster, Smarter AI Search

June 27, 2025

Best devices

budget smartwatches 2025

Best Budget Smartwatches To Buy in Kenya 2025

February 13, 2025

Best Infinix Smartphones To Buy in Kenya 2024

February 13, 2025

Best Laptops for Battery Life in 2024

August 21, 2024

Best “Battery Warrior” Smartphones To Buy in 2024

August 22, 2024

Top 5 Platforms to Sell Bitcoin for Cash Without Stress

June 29, 2025

Declutter! Gmail Feature to Manage Influx of Subscriptions Arrives in Kenya

June 28, 2025

Techweez is a fast growing influential source of technology news, reviews and analysis by leading tech geeks in the industry.

Follow Us

Editorials

Abductions and Arrests! Kenyan Government’s Fear and Hate of X Users Makes No Sense

Actors and Film Crews Are Worried About Veo 3 Taking Their Jobs

Samsung QLED TVs Now Officially Certified for Real Quantum Dot Technology

Trump’s Tariffs Will Be the End of Affordable Tech

5 Ways to Prep Your Tech for Resale

The Weaponization of PDFs: How Cybercriminals Are Exploiting a Trusted Format

More News

Musk Drops Hashtags From Paid Posts on X

YouTube Creators Need to Be 16 or Older to Live Stream Alone

How to Install a VPN and the Best Options in Kenya

Competition Authority Cracks Down on Kenyan Landlords Blocking Internet Providers

Cyber Attacks Soar After US Airstrikes on Iran Sites

Media Blackout: Communications Authority Orders Halt to Live Protest Coverage

  • Terms Of Use
  • Techweez Brand
  • Privacy & Policy
  • Contact Us

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!

Hey there! Just a heads-up: we're big fans of cookies - both the digital and edible kind! 🍪 We use our cookies and some from third parties to ensure your browsing experience on our site is smooth sailing and secure.

 

But wait, there's more! We also use cookies to gather stats and insights on how you navigate our site. It's like getting a behind-the-scenes peek at your digital adventures!

 

Don't worry, you're in control. You can adjust your cookie settings anytime to suit your preferences. Feeling curious? Dive into our Privacy Policy for all the juicy details. Happy browsing! 🚀

Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
Techweez | Tech News, Reviews, Deals, Tips and How To
Crunchy Cookies 🍪 Ahead!
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
Listen, this legal stuff is about as exciting as watching paint dry. But it basically says we only use your stuff for what you asked us to do, and nobody else gets to peek!
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
It's those sneaky cookie crumbs websites leave behind to count visitors, like counting ants at a picnic! Totally harmless, just for fun facts. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
Hey there! Just letting you know we use some fancy gizmos to remember your preferences. This way, we can show you ads that are, well, not completely bananas.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
Make cookies
{title} {title} {title}
No Result
View All Result
  • News
  • Reviews
  • Features
  • Editorial
  • Automotive
  • Entertainment

© 2024 Techweez - Palahala Media Group may earn a commission when you buy through links on our sites.
A Palahala Media Group Brand. All rights reserved.
.