Nokia to Brand Bing maps regardless of device in use

Nokia Bing maps branding

Nokia Bing maps brandingIn an exclusive interview with, Nokia CEO boss said that there was an agreement with Microsoft to barter bets. The interview according to Pocket-lint was a closed doors one during CES. Nokia was to gamble on the Windows phone and Microsoft on the other hand does the same with Nokia’s location based platform. The Nokia features to be used in Bing maps include mapping and navigation.

Atleast Elop got the chance to convince the masses that the Nokia Microsoft relationship isnt as one-sided as many believe.
Here are some words of Elop:

“In the time ahead, what you will see is, across all the Microsoft properties including Bing maps, more and more work will be done by Nokia.”

“We did that for important reasons as we had the better mapping assets so it made sense. But it also creates some balance in the relationship with Microsoft.”

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