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Samsung smartphone sales poised to spike in 2013

Martin Gicheru by Martin Gicheru
January 4, 2013
in News
Reading Time: 2 mins read
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Samsung, Apple

Samsung, AppleSamsung must have very happy shareholders with all these good predictions by research firms and good acceptance in the market. Almost everything seems to be going right for them, well except in the courts where it has not had an easy time. Research firm Strategy Analytics says that the mobile phone and electronics giant is expected to experience a 35% growth in 2013 due to the wide product line-up. This has assisted Samsung oust Nokia as the shipments leader in the market with the biggest numbers the market has ever seen. Samsung is also leader in smartphones shipment, a position that was held by Apple previously by the prestigious iPhone line-up.

Out of the expected 875 million smartphone shipments this year, Samsung could etch out a nice figure of 290 million up from the projected 215 million last year. That will be a growth of 35% compared to Apple’s 33% projected growth, Apple is expected to ship 180 million. In market-share, Samsung is expected to lead with 33% up from 31% and Apple will do 21% up from 20%.

In the US which is a very important smartphone market, Samsung was leading in market-share with 26.9% in a 3 month average ending November according to comScore MobiLens. That is a growth by more than a percentage point up from 25.7% in the previous 3 month period. Apple has also experienced a similar growth from 17.1% to 18.5%. LG, Motorola and HTC seem to be taking that bulk with loss in market-share with LG a close third at 18.2% and 17.5% respectively, Motorola a distance fourth with 11.2% and 10.4% respectively then HTC closes 5th with 6.3% and 5.9% respectively. Overall LG is the biggest loser with 0.7% market-share.

Over in platforms war in the US, Android still leads with 53.7% which is a growth of 1.1% from the previous marker, Samsung is visibly seen to be contributing to this growth as it’s the biggest vendor on the Android platform and also with the fastest growth. iOS has also grown, albeit at a smaller rate with 34% and 35% respectively. RIM, Microsoft and Symbian are on a decline in that order with Symbian almost fizzling out.RIM with 7.3% down from 8.3%, Microsoft with 3.0% down from 3.6% and Symbian with 0.5% down from 0.7%.

Tags: AndroidAppleGalaxy S IIIHTCiOSiPhoneLGRIMSamsungStrategy Analytics
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Martin Gicheru

Martin Gicheru

Martin is the Managing Editor at Techweez, passionate about personal tech and telling stories of consumer experiences. Talk to me: martin@techweez.com

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