Oracle Acquires Bitzer Mobile, Targets BYOD Programs


Oracle has purchased Bitzer Mobile, a move that will greatly impact the BYOD market. Bitzer provides enterprise mobile management solutions allowing organizations to run bring your own device (BYOD) programs in a secure environment. A statement from Oracle says, “Bitzer Mobile augments Oracle’s industry-leading portfolio of Fusion Middleware products, and is expected to be a core component to its mobile security strategy.”

The acquisition comes in the wake of IBM’s purchase of Fibrelink, another enterprise mobility management. Mobile devices brought changes in computing and how IT teams manage enterprise infrastructure. This trend has forced infrastructure companies to rethink their mobile strategies to capture the BYOD market.