Jide Discontinues Remix OS for Consumers, Pivots to Enterprise

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Jide is a startup that came up with Remix OS, which was an operating system that was a forked version on Android that was designed to run on PCs. It was even available in Kenya where it was shipped in a console with basic specs and a price tag of Kshs 10,000 at the time.

The premise of having a TV console that ran Android apps and also downloading Remix OS to your PC meant that it was focused on the general public. Well, that ride is over as they announced in a post last week that they are discontinuing their consumer offerings.

“We’ll be restructuring our approach to Remix OS and transitioning away from the consumer space,” Jide said in the post. “As a result, development on all existing products such as Remix OS for PC as well as products in our pipeline such as Remix IO and IO+ will be discontinued.”

This does not mean that the company is dissolving and disappearing to the dark realm. They will instead pivot to the enterprise market, which they said has a huge potential. “Over the pas year, we received an increasing number of inquiries from enterprises in various industries, and began helping them build great tolls for their organizations by leveraging Jide software and hardware.”

Remix OS and the TV box were competing for the same market Windows Continuum and lately the Samsung DeX are aiming for and it could be a sign that consumers are not too trigger happy with these kind of devices.