Sony Ericsson launches wide portfolio of Xperia range

Xperia arc

Sony Ericsson has unveiled a new range of products from its portfolio into the Kenyan Market. The event which was held at Sankara earlier got to showcase the products which will be available in the market in the next one week, selling from Safaricom and Krishna International as the main partners.

The product portfolio is Xperia™ arc, Xperia™ neo V, Xperia™ ray, Xperia™ mini, Xperia™ mini pro, Xperia™ pro and Xperia™ active. Sony Ericsson is coming back to Africa in a huge way, previously they had slowed down production due o the effects of the Tsunami that rocked Japan. The tsunami wiped out a factory in Japan, making them lose 6 months work, but they are now on track. Sony Ericsson uses components from Japan and the US and assembly is done in China.

The devices will be launched with Android 2.3.2 Gingerbread and will be available from Safaricom with free three months data, probably 200 mb per month. Sony Ericsson prides itself to producing the best entertainment devices in the smartphone class.

Xperia™ arc

Xperia arc

Named arc because of its stunning arc on the back, the device is a slim 8.7mm phone with 4.2 inch multi-touch screen. It has Reality display with Mobile BRAVIA® Engine to ensure visual brilliance in images and entertainment. It also features Sony’s award winning Exmor R™ powered mobile sensor with f/2.4 lens for bright pictures and HD videos even in low light. The device also has HDMI connector, 8 MP, autofocus, LED flash camera, 512 internal memory, 32gb microSD capacity, 8GB memory card included and 1GHz Scorpion processor. Comes in two colours, Midnight blue and misty silver.










Xperia™ neo V

Xperia neo VXperia Neo wont be launching in this market with this lot, but here’s a smaller brother, Xperia Neo V. This one features a 1 GHz Qualcomm Snapdragon, 5 mp autofocus camera, digital zoom with 3D sweep panorama, Geo tagging  and a VGA front facing camera. it has auto-rotation, swipe to write, onscreen qwerty, HDMI output, 3.7 inch capacitative multi-touch scratch resistant screen, Reality Display with Mobile BRAVIA® Engine. Internal memory is 320 mb, with microSD support of 32 gb. comes with a 2GB microSD card.











Sony Ericsson Xperia™ ray

Xperia ray

This is the real candy bar shape. It  has a 1GHz processor, 8.1mp camera 16 x digital zoom autofocus and front camera, HD video recording 3.3 inch scratch resistant screen, integrated touch keys. Comes with 300 mb internal memory, 4GB microSD card with capabilities of upto 32GB.












Xperia™ mini and Xperia™ mini pro

Xperia Mini
Xperia Mini
Xperia mini Pro
Xperia mini Pro

Both Xperia mini and Xperia mini pro feature a 1 GHz Qualcomm Snapdragon processor, sleek compact design, 5 mp autofocus camera with led flash. They both have the X10 like apps on the four corners of the screen where you can host upto 16 apps on the homepage. They have a 3″ scratch resistant multitouch screen. Difference is that Xperia mini pro has a slideout qwerty keyboard.

Xperia mini, on the other hand is the smallest HD video recording smartphone.

Xperia proXperia pro is a business phone and it features McAfee suite and Moxier among other business features.

I t has the slide-out keyboard for faster typing. Has a 3 inch scratch resistant capacitative screen. With this version you get type and send functionality. it has internal memory of 320mb, comes with 8 GB microSD and a capacity of upto 32 GB.Xperia Active

This one is my darling, if you are the kind that wants to go underwater with a phone and still record videos and tweet while at it, Xperia Active is the phone for you. It combines water and dust resistance while you can still use it with wet fingers. Has a 1GHz processor, 5 mp camera and a 3 inch screen. It also has the four corner user interface  for home page docking of apps. I should go swimming with this one, you get great views and eye-candy from underwater. ;). Here are some photos I took with my phone on the launch.

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Martin is the Managing Editor at Techweez, passionate about personal tech and telling stories of consumer experiences. Talk to me: [email protected]