In Expansion Drive Over Africa, Sendy and Toyota Tsusho Earn Stake in Kamtar


Kenya logistics company Sendy has finalized a strategic equity investment in a Francophone logistics firm and platform. Kamtar.

The development is motivated by recent funding round, following a partnership with Mobility 54 Investment SAS, Toyota Tsusho Corporation, and CFAO’s corporate venture capital arm.

Effectively, this means that Sendy now has a stake in the West African logistics startup.

Following the investment, Sendy will be able to accelerate its next phase of business growth by launching operations in West Africa and expanding its footprint beyond its current operations in Eastern Africa.

The plan is to boost its services in the continent by focusing on strategic greenfield and mergers and acquisitions investments with partners in the supply chain and logistics sector.

Sendy’s technological expertise will be used in Cote d’Ivoire and Senegal, where it currently operates, and to expand to other French-speaking West African countries by the end of 2022.

For housekeeping reasons, Kamtar is a digital logistics startup with 5,000 drivers on its network that connects SMEs and corporate businesses to truckers, allowing for effective delivery operations and cost savings by eliminating intermediaries.

According to Kamtar, it is developing a range of value-added services to help its drivers access cheaper rates on all kinds of services linked to their activity such as gas, insurance, spare parts, or financing solutions.

Saviu Ventures, an Africa-focused investor with a focus on early-stage startups in Francophone Africa owns Kamtar.

This strategic investment will help us achieve Sendy’s long-term goal of expanding our West African presence and supporting our current customers looking to expand or enter the West African market. We share a joint vision with Kamtar to make it easier to trade across Africa and we’re looking forward to the opportunity to collaborate with Kamtar on product development and technology solutions for customers across the region – Mesh Alloys, Sendy Founder and CEO.

We are excited to partner with Sendy Ltd and look forward to the synergies that will be established between Kamtar’s expertise in Francophone Africa and Sendy’s African network. Our goal is to combine the best of both companies to become the #1 freight and logistics provider in the Francophone region – Arthur Thuet, Saviu Ventures Co-Founder and Managing Partner and Kamtar’s President.