Mobile web browsing has come of age, and we can see this by the fact that in a recent research where 34000 respondents comprising of mobile browsers globally by research firm On Device research. Opera Software company recently published this white paper that gives some interesting findings:
- In some countries, roughly half of new web users are mobile-only. They’ve never used a regular computer to connect to the Internet. Globally, 56% of global Opera users access the internet only via their mobile versus 43% of non-Opera users.
- Users of Opera browsers are 35% more likely to purchase music via their mobile devices than those who don’t use Opera and 29% more likely to purchase games.
- In most countries, Opera users are younger and have completed more years of study.
- Opera Mini and Opera Mobile users are generally more satisfied with their mobile-internet experiences than those who use their handset’s native browsers.
Mobile web has shown strong growth according to the report in the month of March. More than 168 million users have been registered on the Opera Mini platform and viewing more than 117 million web pages in the same period.
Download the whitepaper here: