Apple is a leading brand in the electronics industry and their products are bought in their droves all over the world. But somehow they have not implemented some rather basic things like having basic social media accounts. This however is changing.
Apple launched their new Twitter account @AppleSupport which as you guessed it is all about delivering support services to their customers. It was not a new account per se since it was reserved earlier in 2015. but That intent is described in their bio:
We’re here to provide tips, tricks and helpful information when you need it most, and if you have a question, well-we’re here to help with that too.
The first tweet was tweeted exactly at 4pm announcing the new account and the subsequent 3 tweets are what they described in the bio: Showing favourite tips and tricks. Their maiden tip was how to use the native Notes app that comes in iOS where in picture form shows you a “hidden trick” which is turning lists into checklists.
Welcome to… pic.twitter.com/EZA8eRycDs
— Apple Support (@AppleSupport) March 3, 2016
Let’s get started. Up first, some of our favorite tips & tricks. #AppleSupport
— Apple Support (@AppleSupport) March 3, 2016
The Notes app has some awesome hidden tricks. A favorite of ours: how to turn lists into checklists. #AppleSupport pic.twitter.com/6fdzsRT1i4
— Apple Support (@AppleSupport) March 3, 2016
https://twitter.com/AppleSupport/status/705377245578199040
This is actually the fourth official Twitter account owned by the company and it comes months later after the launch of the Apple Music one. The App Store Twitter account has been around since 2009 for example and the fourth one is the App Store Games.
Apple is still yet to debut the official Apple Twitter account but you can understand why they decided to start with the Support account first due to Twitter’s unique way of being used for customer service. The account debut also comes at a time when Twitter officially announced 2 new tools for better delivery of customer service to its platform
