2016 is the year of the Olympics. For most of August, eyes will be fixed on Brazil’s second largest city, Rio de Janeiro, which will play host to the 31st edition of the summer Olympics.
As one of the main sponsors just as was the case last time in the London 2012 games, Samsung is expected to maximise on its brand appeal at the games. This time round, it will be doing so in a rather big way: with a special edition Galaxy S7 Edge.
Dubbed the Olympic Edition, the device has previously been rumoured to be in existence but we’ve never really had a chance to have a look at it. Until today.
Serial leaker Evans Blass sent this on Twitter earlier on that shows us everything about the device’s look:
Samsung Galaxy S7 edge Olympic Edition [first reported: https://t.co/d2tzn77pIF] pic.twitter.com/3dHiWOlRsj
— Evan Blass (@evleaks) June 24, 2016
The device is reportedly similar to the standard Galaxy S7 Edge with only a few software add-ons in the form of a theme and special applications expected to make all the difference outside of the device’s stunning design – the all-black glass on the front and back and the colorful accents around the camera and LED flash, fingerprint scanner, and earpiece are too good to miss. Throw in a free Gear VR unit as well.
Samsung has made public its plans to deliver virtual reality content to users of its Gear VR and smartphones on a daily basis throughout the games as well as streaming the opening ceremony in VR. To that end, it is expected that the bundled apps on the Olympic Edition S7 Edge will be to facilitate this and more.
Samsung’s other special edition device, the Injustice Edition Galaxy S7 Edge, is on sale around the world in select markets including in Africa where 200 units have been up for grabs – 50 each for buyers in Kenya and Nigeria and 100 for those in South Africa with the means to part with an amount that is 30% more than the standard S7 Edge’s cost.
