Samsung continues to lead innovation in the home entertainment sector with the introduction of “Live Translate,” a feature set to debut in its CES 2025 TV lineup.
Live Translate is Samsung’s latest innovation, allowing TVs to translate subtitles in real time. Whether you’re watching a foreign movie, international news, or a live sports broadcast, this feature ensures you never miss a word. It works with live broadcasts and streaming content and supports up to seven languages at launch.
Unlike traditional subtitle services, Live Translate uses on-device AI, so it doesn’t depend on pre-existing subtitles. This means you can watch almost any program in your preferred language effortlessly.
Integration With Vision AI
Live Translate isn’t arriving in isolation; it’s part of Samsung’s broader “Vision AI” initiative, a suite of AI-powered features designed to enrich the TV viewing experience. Here are two other features included in the 2025 lineup:
- Click to Search: Ever seen an actor or a product on the TV and wanted to know more? This feature lets you instantly search for information without interrupting your show.
- Generative Wallpaper: Use AI to create custom artwork for your TV screen, turning it into a beautiful digital canvas when it’s not in use.
How It Works
Live Translate is powered by on-device AI, meaning the translation happens directly on your TV. This ensures fast and accurate results without the need for an internet connection to access external services. Whether you’re watching live TV or streaming content, Live Translate provides smooth, real-time subtitle translations.
Samsung is not just adding cool features. It’s reimagining what TVs can do. By integrating smartphone-level intelligence into its TVs, Samsung is turning them into powerful, interactive devices. These TVs don’t just display content; they enhance it.
As Samsung prepares to roll out its 2025 TVs, the addition of Live Translate is a clear indicator of where the company is headed. Creating devices that are smarter, more capable, and deeply attuned to the needs of a global audience. Whether you’re eager to explore foreign films or a global citizen staying connected to news and culture, Samsung’s Live Translate is poised to redefine the way we engage with the world.
