Startimes, a Pay TV provider in Africa, now in Kenya from 25th July 2012 has today launched a free to air decoder. Currently Startimes introduced the cheapest Payt TV subscription content running on terrestrial signal. It has coverage in over 60 towns in Kenya. The launch today adds to the products already available of several pricing models on Pay TV at home and mobile devices. Startimes announced the launch of the Free-to-air model that will give Kenyans the opportunity to have a choice between PayTV and Free to air.
This DVB-T2 decoder is capable of offering free to air TV, Radio and SIGNET channels, the same decoder is able to upgrade to Pay TV
According to CCK, there are just over 11000 free to air decoders sold in the Kenyan market, even with the huge campaign for users to adopt digital TV. Startimes is looking to assist seal the gap in tandem with the push to adoption of Digital migration before the June 2015 deadline.
Startimes Media CEO Leo Lee says that the Pay TV Company has some 170,000 paytv subscribers currently on Startimes. He adds that Startimes has 16 customer service centres, 6 in Nairobi and the other ten spread out to major towns including Nakuru, Mombasa, Meru and Kisumu so they not only sell the decoders but also provide rich content and after-sale service.
The price for the Free to air decoder is Kshs 5,000 and Startimes CEO says that you can pay the difference to upgrade to this new decoder if you have the earlier decoder which was priced at Kshs 3,000. This decoder comes with a free one month subscription to the Unique Plus bouquet with some 70 channels priced at Kshs 2,500.