Infinix Alpha Marvel X502 Announced in Kenya, Sells though Safaricom

Jean Sebastien Coste, Business Director at Infinix Mobility

Jean Sebastien Coste, Business Director at Infinix MobilityInfinix have today launched the Alpha Marvel X502 in Kenya. The phone company which is positioning itself as a premium brand mobile phone company has it’s first stab at mid range market in Kenya with the Alpha Marvel X502.The Alpha Marvel X502 quite rightly differentiates itself from many other small smartphone brands in that there is quite enough work put into the design.

The device is a slim 6.98 mm thin 5 inch looker that has an non-removable battery and SIM slot on the site that is accessible via pin. This makes it have a thin sturdy feel to it, but with the compromise of un-replaceable battery.

Jean Sebastien Coste, Business Director at Infinix Mobility says that the Alpha Marvel X502 is their flagship device and they will be launching other devices in other lower price categories soon. He says that the device has been launched in other markets like France where the Alpha Marvel design team is located, North Africa countries and also Nigeria. Infinix Alpha Marvel X502 positions itself slightly above the Techno Phantom range that is priced below the Alpha Marvel X502 price point.

Janet Atika, Safaricom Head of Retail at the launch noted that the Alpha Marvel X502 is a blend of pocket friendliness and elegance. This smartphone, riding on the advantage of Safaricom distribution stands a great chance for growth.

Here’s the specs sheet for Alpha Marvel X502

  • 5 inch HD display
  • Android 4.2.1 Jelly Bean
  • 1.5 GHz Quad Core Processor Mediatek processor
  • 16GB internal storage
  • 1GB RAM
  • 147 x 72.1 x 6.98 mm dimensions
  • Plastic unibody, non-removable battery
  • 13MP AF rear camera
  • 5MP front camera
  • 3G (dual band) and 2G (Quad Band) networks
  • Bluetooth 4.0
  • WiFi, WiFi Hotspot, A-GPS, USB 2.0
  • 2500 mAh
  • Colour: Black

The device will be retailing immediately from Safaricom shops countrywide at a price of Kshs 30,000 and customers also get a 500 MB data bundle. Customers also get drawn to a campaign that will see the winner land a trip to Brazil.


  1. Am not a marketing Guru but at 30K they would have played it better by introducing a mid range device at a lower price point and then launch the X502 later. At 30K the tech savvy kenyan consumer knows better. We’ll see how it plays out though.

  2. I think its going to be a game changer especially on the smartphone platform. This phone can be compared to Huawei Ascend P6 which goes for 37k and has a camera which has 8MP and a display of 4.7 inches. So this is a great phone and I know it will be loved by many.T only probproblem is that its not Full HD.

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